Paris, June 29th, 2023. The strategy consulting firm Neovian Partners supported Ekkio Capital in their investment in Lorcos, a Contract Manufacturing Organisation, specialised in liquid and solid cosmetics and personal care products.
Created in 1954, Lorcos offers full-service solutions of development, manufacture and packaging of liquid (shower gel, milk, lotion, cream…) and solid (syndet, soap, shampoo, shaving bread…) cosmetics and personal care products to its diversified customer base, mostly composed of both major and smaller independent brands, specialised and generalist distributor brands, parapharmacies, perfumers and foreign manufacturers. The group achieved a turnover of €13.6m in 2021, of which 69% of solid products, 19% of liquid products, 4% of emulsions, 5% of test phase products and 3% of other products.
Neovian Partners analysed the French, European and international markets of cosmetics and personal care products and the demand’s dynamics both for brands and final users. Furthermore, the Strategic Due Diligence successfully fulfilled the objective of evaluating the full competitive landscape and Lorcos’ positioning, image and differentiating factors amongst its most direct competitors.
“ We are pleased to have supported Ekkio Capital in its investment. Today, all brands (both premium and low-cost, specialised and generalist) are in constant search of more eco-responsible and natural solutions in terms of formulation and packaging, thus solid cosmetics and personal care products representing an excellent alternative to existing solutions on the market. Lorcos benefits from decades of capitalised experience, strong relationships with its clients and excellent reputation, especially related to the quality of its products and to its industrial reactivity and flexibility. We are convinced that Lorcos has a bright future ahead on the European market, alongside Ekkio Capital “
About Neovian Partners
Neovian Partners is a consulting firm specializing in the creation of tailored solutions in Strategy, Business Due Diligence, Strategic Screening and HR/Leadership, serving fast-growing investment funds, SMEs and MSCs. Based in Paris and Lyon with a team of about 30 consultants, Neovian Partners is also present internationally, with a network of partner firms with more than 500 employees in 21 countries. Neovian Partners is a generalist firm but with a particularly important project history in software, IT, Internet, Industry, Health and MedTechs, as well as in many niche sectors. More information on : www.neovianpartners.com